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A/B Testing Your Music and Shopping for TVs

Dec 1, 2016

Black Friday has come and gone. And with it, some of the biggest deals on TVs. Whether you were in the market for a new flat screen or not, you know the experience… You got the TV store and browse through aisles upon aisles of TVs. There are smart TVs, curved TVs, 4K TVs, LCD, LED, OLED… So many options! How do you compare them all? And what does shopping for TVs have to do with your music?

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Metallica - Hardwired... For Loudness?

Nov 24, 2016

Metallica released their latest album, “Hardwired… To Self-Destruct”, last week. It’s their 11th studio album, a two disc-er with nearly 80 minutes of tunes. I decided to sit down, take some measurements and find out if Metallica still hates dynamics.

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Why Loudness Doesn't Matter

Nov 18, 2016

For as long as this company has been around, I’ve been harping on about the loudness wars, why peak meters suck and the benefits of loudness meters. And now I’m hear to say that loudness doesn’t matter. Wait, what?

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K-System Metering 101: K-20, K-14 and K-12 Explained

Oct 14, 2016

The K-System is a metering and monitoring system invented by Grammy Award-winning mastering engineer Bob Katz, in an attempt to curb the loudness war. It helps you answer the age-old question: “How loud should my mix / master be?” But is the K-System still relevant now that loudness meters are standardized and streaming services normalize everything they play? I think so. Let’s review the K-System to see what nuggets of wisdom we can find…

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Tidal Adds Loudness Normalization

Oct 7, 2016

Tidal, the Jay Z owned subscription music streaming service has added support for loudness normalization in the latest release of their iOS and Android apps. It joins Apple Music Radio, Spotify and YouTube in doing so. But Tidal has gone a step further, using the ITU-R BS.1770-4 loudness standard for measuring loudness.

I reached out to Tidal to get some details about how their normalization works…

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